Gerald Genta
During the same period as the 'Pie-Pan' production, Gerald Genta introduced the C-Shape design, exemplified by the 168.017 model known for its sleek bracelet and contemporary aesthetic. This design solidified Genta's status as a luminary in watchmaking. In the 1960s, the Constellation collection outsold Rolex Datejusts, highlighting its prominence in the industry.
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